InsideTracker

About InsideTracker

It's our mission to unlock the longest, healthiest lives for millions of people. And we provide this by being industry leaders in both science and technology.


With an unwavering commitment to research and the most advanced personal AI tools available, we're changing the way people think about health.

Who we are

Innovative. Scientific. Evolving.

We’re a team of passionate, creative people who are using extreme personalization to make the world a healthier place.


Founded in 2009 by experts in aging, genetics and biometric data, from MIT and Tufts, science is the backbone of InsideTracker. We believe the most impactful science and technology products result from constant learning. And so, we always are.


The algorithm that drives the InsideTracker platform is continuously refined, drawing on cutting- edge research and technological advances. It’s smart and ever-evolving, just like your body is.


But we’re more than machines. We build and grow our products using both innovative technology and the human brain power of our accomplished scientific team.

7,000+

clinical studies

curated

10 bil +

data points

collected

100,000+

customer lives

improved

How we're different

Experienced. Data-driven. Customizable.

Extreme personalization is the future, and we’re defining it. With 60+ years combined scientific experience, our team is equipped to lead the way.

Personalized nutrition, along with exercise and healthy habits, is the most powerful weapon for fighting chronic disease, and the best way to maintain a robust healthspan. It’s at the core of InsideTracker.

People make over 200 food-based decisions a day. That’s why there are over 8,000 scientifically studied foods in our algorithm. We don’t just tell you what to eat, we tell you why. And we help you adjust over time.

Your blood, DNA and habits are a goldmine of data. Together, they’re a snapshot of your body in time: they tell you what’s going right, what’s not. And we tell you how to improve.

Healthspan vs Lifespan Comparison Graph

What we do

Simplify. Personalize. Achieve.

We create evidence-based solutions that are simple, clear, and actionable.

Every day, there’s a new diet trend: “Eat that; take this; avoid those!” We cut through the noise by analyzing your blood, your DNA, your lifestyle and nutrition habits, and tell you how to live, look, age, and perform better.

InsideTracker products have already helped thousands of people improve their lives by improving their bodies from the inside out, using personalized recommendations for nutrition, supplements, and lifestyle. We’re optimizing everyone, from elite athletes to busy professionals and stressed-out parents.

Company timeline

2009

Experts from MIT and Tufts form InsideTracker as a research initiative.

2013

InsideTracker launches, making personalized, 
in-depth blood analytics widely available for the first time.

2014

InsideTracker receives a patent for personalized health plans and closes its first round of funding 

2015

InnerAge launches, giving users a process for learning their biological age through blood testing 


2016

InsideTracker receives its first U.S. military contract.

2017

Large opportunistic b2b agreement signed.

2018

The first InsideTracker peer-reviewed research paper is published in Nature’s Scientific Reports.

2019

InsideTracker DNA kit launches.

2020

InsideTracker becomes the first app to combine blood, DNA, fitness tracker, and self-reported data.

2021

Garmin Launch Signature series.

2022

$15 million raised to drive further innovation in personalized nutrition and healthspan optimization.

2023

To improve early detection of disease, InsideTracker adds both insulin and Apolipoprotein B to its blood panels.

2024

“Ask InsideTracker” AI launches, putting InsideTracker’s research and knowledge into a proprietary large language model (LLM).

2025

Partnership with Arete Health brings InsideTracker a covered insurance benefit, opening preventative care up to millions of potential new users.

Contact us

Check out our FAQ Page for answers to some of our most common questions. Can't find what you need? Contact us using the details below.

Email: sales@insidetracker.com

Phone: (800) 513-2359

Address: One Broadway, 14th Floor Cambridge, MA 02142

We're fortunate to be surrounded by innovative places and people who are trying to solve the world's largest problems.